The local SEO checklist for service businesses
Fourteen things to get right before you spend anything on links or content.
Get these right before you spend anything on links or content. They cost time rather than money, and they are what local ranking is actually built on.
Your listing
Claim your Google Business Profile, choose the most specific category available, list your real service areas, and keep opening hours accurate including holidays. Add photos and keep adding them.
Your website
Show your business name, address, and phone number in the same format everywhere. Give each service its own page and each area you serve its own page. Make sure the site loads quickly on a phone.
Your reviews
Ask every satisfied customer, make it a step in your process rather than an afterthought, and reply to all of them. A steady trickle beats a burst.
The Spark Ink team
The people who handle content, ads, and websites for businesses in Kampala and across the US, UK, and Canada. We write what we wish more clients knew.
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