Spark Ink

SEO

Why your business does not show up on Google, and how to fix it

Six common reasons, in the order you should check them.

When a business is invisible on Google, it is rarely one dramatic problem. It is usually a handful of ordinary ones. Check them in this order.

Start with the basics

Confirm your pages can actually be indexed, that each page has a clear title describing what it offers, and that your business name, address, and phone number match everywhere they appear online.

Then look at the pages themselves

One page trying to cover every service will not rank for any of them. Slow mobile loading pushes you down. And a site with no page answering the question someone typed has nothing to rank.

Last, look at trust

Reviews and links from reputable sites take the longest to build and are the hardest for a competitor to copy. Work on them once the first two groups are sorted.

SI

The Spark Ink team

The people who handle content, ads, and websites for businesses in Kampala and across the US, UK, and Canada. We write what we wish more clients knew.

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